Hello! I am Chanda
I am a dedicated professional with a profound interest in marketing communication, consumer theory, and digital media. My academic journey began at Sharda University, where I earned a Bachelor's Degree in Journalism and Mass Communication with Honours. Currently, I am furthering my education by pursuing a postgraduate degree in Masters of Marketing Management at the University of Lusaka.
In addition to my academic achievements, I hold a Public Relations and Communications Practicing Certificate from the Zambian Institute of Public Relations and Communications (ZIPRC). I am also proud to be an Associate member of the Zambia Institute of Marketing (AZIM).
"Recognizing the existing gaps in various industries that impact how products reach potential customers and are utilized by consumers, I am driven to bridge these divides. My goal is to contribute to customer satisfaction by strategically addressing these gaps. Leveraging my passion for marketing communication, I intend to employ diverse media options and digital marketing as a catalyst to fill these voids and enhance the overall consumer experience."
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View all of the links to my work from my Linktree.
Chanda Mutuna
Marketing Communications
Phone:
(+260) 96 3848973
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Email:
Address:
Prospect Hill
Lusaka, Zambia
P.O. Box 10101
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Date of Birth:
August 3rd, 1997
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SKILLS
Communications
Photography & Videography
Blogging & Writing
Creative skills
Collaboration & teamwork
Detail oriented
EXPERTISE
GRAPHIC DESIGN
I specialise in software such as:
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Adobe Lightroom
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Adobe Photoshop
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Adobe Premiere Pro
My photography portfolio on Behance
LICENCES & CERTIFICATIONS
February 2024 - Practicing Certificate and membership issued by the Zambia Institute of Public Relations and Communication (ZIPRC)
November 2023 - Associate member of Zambia Institute of Marketing (AZIM)
February 2017 - Certificate in Diplomacy, Public Relations and Protocol issued by the Zambia Institute of Diplomacy and International Studies (ZIDIS)
EDUCATION
January 2022 - Present
Master's Degree
UNIVERSITY OF LUSAKA
I am currently pursuing a Masters of Science in Marketing Management. I wish to specialise in Marketing Communication in the near future.
Located in Lusaka, Zambia
September 2017 - August 2020
Bachelor's Degree
SHARDA UNIVERSITY
Graduated with First Division with Honours in Bachelor's of Arts in Journalism and Mass Communication with my specialisation being Convergent Media and Web Journalism.
Located in Greater Noida, India
January 2017 - February 2017
Certificate in Diplomatic Practice, Protocol and Public Relations
Zambia Institute of Diplomacy and International Studies (ZIDIS)
The programme aims to give students the theoretical and practical understanding of international relations, the institution of diplomacy, and the practise of diplomacy through a focused and multidisciplinary collection of courses.
Located in Lusaka, Zambia
January 2015 - November 2016
AS & A Level Cambridge
TRIDENT COLLEGE
I majored in History, English Language, Computer Science and Economics.
Located in Solwezi, Zambia
September 2010 – November 2014
Cambridge IGCSE
BANANI INTERNATIONAL SECONDARY SCHOOL
In high school my main area of focus was the Arts, such as; Accounting, Business Studies and History.
Located in Chibombo, Central Province, Zambia
WORK EXPERIENCE
August 2024 - Present
Communications Coordinator
Conservation South Luangwa (CSL)
Non-Governmental Organisation (NGO) located in Mfuwe, Eastern province
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Social media & content development: I lead on crafting and scheduling social media posts, creating quarterly newsletters, and coordinating with photographers to secure impactful content for CSL’s external communications and donor reports.
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Media & Press Relations: I manage media coverage opportunities, collaborate with journalists and partner organisations, and produce marketing materials using Canva to maintain CSL's strong public presence.
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Fundraising campaigns & events: I coordinate annual online fundraising campaigns, such as the Wildlife Ranger Challenge, support website updates via Squarespace, and contribute to CSL’s Annual Report.
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Donor engagement & support: Managing CSL’s donor database, creating donor visit itineraries, and conducting donor research are part of my role to support the organisation’s fundraising objectives.
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Organisational improvement: I contribute to system improvements, develop guidance documentation, and assist in organizing CSL’s annual Conservation Fun Run.
September 2021 - August 2024
Communications & Advocacy Asistant
Zambian Governance Foundation
Non-Governmental Organisation (NGO)
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Co-facilitated Zambia’s first Fundraising Pop-Up event - IFC Pop-Up event - in partnership with Resource Alliance.
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To strengthen community and donor engagement, I managed communication platforms for the two initiatives under ZGF; Talk to Loop Zambia (Talk to Loop is an interactive digital platform that allows users to give feedback on issues, concerns and impact stories surrounding them) and Zamkanda Initiatives (Zamkanda Initiatives is a non-profit company limited by guarantee that collects and turns food waste into organic compost).
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Developed a wide range of content, including articles, digital media materials, and the weekly newsletter called ZGF Newsflash on MailChimp, highlighting key civil society topics.
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Oversaw press relations, media initiatives, and the production of advocacy materials to enhance outreach.
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Supported communication and advocacy strategies to support organisational goals. This was accomplished through advocacy activities supported by the UK Comic Relief organisation.
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Established communication partnerships and developed innovative tools for impactful engagement.
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Created materials for digital platforms focusing on reliable information, knowledge exchange, and design quality.
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Managed and regularly updated ZGF's website and social media channels, including Facebook, Instagram, LinkedIn, X (formerly called Twitter), WhatsApp and YouTube, for consistent outreach.
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Organised learning sessions to build communication skills among employees and partner organisations. Namely, learning sessions and workshops focused on ‘Shift the Power’.
September 2021 - Februrary 2024
Communications Assistant
Talk to Loop Zambia
International Non-governmental Organisation (INGO)
(Talk to Loop is an interactive digital platform that allows users to give feedback on issues, concerns and impact stories surrounding them)
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I played a crucial role in developing and implementing effective communication strategies to engage various stakeholders, including the media, the public, the community, and potential partner organisations.
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I managed all communication-related activities at the national level, ensuring alignment with global organisational goals, and produced content for digital media platforms that adhered to international standards and guidelines.
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I also created compelling campaign slogans and advocacy messages to raise awareness and promote key initiatives.
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Additionally, I facilitated workshops for the national Loop team to support the successful execution of initiatives and programmes.
August 2020 - September 2021
Sales Agent Executive
Liquid Intelligent Technologies
Internet Service Provider (ISP) Company
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Customer Service representative
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Enticing (potential) customers to purchase the merchandise
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Assess the customer’s needs and transition into solutions
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Coordinate with customers to resolve any billing inquiries
January 2020 - March 2020
Training
Sharda University
Privately owned Indian University
Trained in video editing and production under the department of Mass Communication
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Script Writing for the English segment of the News.
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Camera handling; photography and videography.
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Learnt Video editing using Apple’s professional-level video editing software, Final Cut Pro X. Thereafter, obtained a certificate for video editing with Final Cut Pro X
June 2018 - July 2018
Internship
City Media
Privately owned Zambian Advertising and Marketing Company
Interned at City Media working under Ms. Chilekwa Siulanda, who is the Marketing and Sales Executive, where my duties were as follows:
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Writing up quotations for our customers
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Assist in marketing the company to potential and future customer
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Working with the company’s branding and graphics team
May 2017 - July 2017
Internship
Primetime Productions
Privately owned Zambian Production House
Interned at Primetime Productions working with Mr. Alec Mugala where my duties were as follows:
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Handling a video camera and learning how to take different shots
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Video editing skills acquired through the use of Adobe Premiere Pro
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Photo edtiting and image creation with the aid of Adobe Photoshop
March 2017 - July 2017
Internship
Diamond TV Zambia
Local Zambian Television Station
Interned in the Production room where my duties were as follows:
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Managing equipment
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Setting up the studio
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Shot shows
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Personal Assistant
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Voice Overs
I operated in the control room where I learned how to use different software such as:
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Adobe Premiere Pro (Video editing)
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Adobe Photoshop (create and design an image)
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Adobe After Effects (face view)
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Fruit Loops Studio (face view)
LIFE EXPERIENCE
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Member of KUPES Young Womens Network since July 2022
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A member of the MLFC Media Team ever since September 2021
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Coined the name “AM2FM” for Sharda University’s annual Radio Fest - March 2019
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Represented Zambia in the Sharda University Marketing video made for potential international students in 2017.
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Freelance Events Photography/Videography since 2017 (solo & group)